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The sponsored-video marketplacebuilt by a creator, not a boardroom

Brand deals,
no agency cut.

ViewStage is the marketplace where brands hire creators for sponsored videos, no agency in the middle. Creators keep 95%, brands pay a flat 5% on top1. AI matches both sides and reviews every video before the brand sees it, and the brand pays the moment you both agree.

No card to brief a campaign. Your card is charged when you accept a creator.

Campaigns run onYouTubeTikTokInstagramrolling out+ more on the way

One deal, start to finish

  1. BriefBrand

    Posts a campaign with a per-creator budget.

  2. MatchAI

    Ranks creators for the brand and campaigns for the creator.

  3. AgreeBoth

    The creator names a rate. Accepting it charges the brand’s card.

  4. ReviewAI

    Screens the video before the brand sees it: cleared, or flagged with the finding.

  5. PaidCreator

    On the brand’s approval, or when its 10-day review window closes.3

5% each side · printed on the receipt

№ 02How it works, both seats

One marketplace, two doors.

For brands

  1. Post a campaign

    Write a brief in minutes. The AI helps you shape it into something creators can actually act on.

  2. Meet your matches

    When your campaign goes live, the matching engine ranks creators for you. Each score weighs how well their content matches your brief, their audience and format, and their reach, with the popularity part capped so the biggest channel doesn't automatically win.2 You get the score, real reach synced from their connected accounts, and work samples in one view, never a self-reported media kit.6

  3. Review what the AI checks turned up

    The AI screens every submission against your published brief before it reaches you, so what lands in your queue arrives either cleared or flagged with the specific finding. Want changes? Add notes, the creator revises, and the AI re-reviews the new cut with your notes in hand. We charged your card when you agreed the deal, and we pay the creator when you approve, or once a video the review cleared or flagged sits 10 days without your answer.3

For creators

  1. Set up your profile

    Connect YouTube or TikTok, with Instagram rolling out next. We turn your channel's numbers into your match profile, and you can fine-tune it any time.6

  2. Get a feed worth scrolling

    Live campaigns, ranked by your match score.2 Every brief shows its per-creator budget before you apply, and you can propose your own rate. No cold pitching, no copy-paste agency emails.

  3. Submit, get approved, get paid

    Upload your video. The AI reviews it before the brand sees it, and anything that needs fixing comes back with the exact spot to change, so you can resubmit. Once it's approved, ViewStage posts it to your connected channel for you and pays you. The brand paid when you agreed the deal, before you hit record. A brand that goes quiet doesn't strand you: a video the review cleared or flagged pays out after 10 days.3

One AI, two shifts.

Before the deal

It ranks both sides for each other. Brands get ranked creators, creators get ranked campaigns, and nobody has to cold-pitch.

After the submission

It reviews every video for disclosure, brand safety, do's and don'ts, and production quality before a brand spends a minute on it.3

№ 03Marketplace fees: the part everyone hides

5% each side. Printed on the receipt.

Creators keep 95% of the agreed price. Brands pay 5% on top of it, and that's the whole business model.1 For a brand, that's the agreed price plus 5%, all-in. Not a retainer plus a markup you never see. No subscription before your first deal, no "don't worry about what the brand paid."

The same $1,000 deal, elsewhere4

Through a talent agency
20–50% disappeared in the middle on our founder's own deals, and he never learned the real number.5
On Fiverr
The seller keeps ~$800 after the 20% commission; buyers pay another 5.5% on top.
On Collabstr
15% from the creator, 10% from the brand, about $250 gone from the middle.
On subscription platforms
$229–$999 a month on the published plans, before a single creator gets paid.
The full fee math, worked through

“They don't have to tell you what the deal is actually worth. As long as you agree to your number, they keep the difference.”

Dukefounder, on his own agency deals5

ViewStage

Deal receipt · shown to both sides

Agreed deal price
$1,000.00
Brand service fee (5%)
+$50.00
Brand pays
$1,050.00
Platform fee (5%)
−$50.00
Creator receives
$950.00
Subscription
$0.00
Hidden markup
$0.00
ViewStage keeps
$100.00

No middleman was paid
in the making of this deal

Receipt for a 1,000 dollar deal on ViewStage: the brand pays 1,050 dollars including a 5 percent service fee, the creator receives 950 dollars after a 5 percent platform fee, ViewStage keeps 100 dollars, and there is no subscription or hidden markup.

№ 04AI video review: quality control

Nothing reaches a brand unreviewed.

Every submission runs through a multi-model AI review of audio, sampled frames, and the text on screen before it lands in a brand's queue.3 Brands see the checks' output first: cleared, or flagged with the finding attached. Creators get judged on published criteria, not a mood, so when a check fails, the creator sees the specific finding, where it happens, and a suggested fix, then revises and resubmits. No silent rejections.

Submission review — automated checks

  • FTC disclosure present in the video, not only the caption
  • Brand safety: no NSFW, no competitor conflicts
  • Sponsor actually appears, named or shown on screen
  • Production quality clears the bar
  • Campaign do’s, don’ts & required hashtags respected

From upload to your brand’s queue

  1. Uploaded
  2. Transcribed
  3. Frames read
  4. Scored
  5. Passed
  6. Brand queue

One thing we deliberately don't do: force scripts. Briefs here set guardrails: disclosure, safety, do's and don'ts. The jokes, the pacing, the read on your audience? That stays yours. The deals that perform best are the ones where creators keep creative room.

When a check fails

The creator gets each finding in three parts: what failed, where in the video, and a suggested fix.3

  • Every finding carries a severity and a plain-language explanation
  • The creator revises and resubmits, up to three review rounds per deal
  • Run out of rounds and the deal closes with the brand refunded in full
Every check, in detail

№ 05Why this exists

“Thousands of dollars go to someone who sent an email, for work you did.”

The founder, by the numbers
Channel
@DrDuke
On YouTube
8 years
Subscribers
300K+
Lifetime views
Tens of millions
Best known for
Minecraft “100 Days”

Eight years of brand deals taught him what to cut.

Duke has spent eight years on YouTube, building a 300,000-subscriber channel on hardcore Minecraft “100 Days” runs and tens of millions of views, and collecting a folder of brand-deal stories he wishes he didn't have.

One agency almost didn't pay him at all, over a link they had sent him that broke on their end. It took a month of chasing and a legal threat to get paid for a video that was already live. The revisions came secondhand, through an agent who couldn't say what to change or where. The offers only made sense if someone in the middle was quietly keeping 20 to 50 percent.5

So he built the version he wanted back when his channel was small. Brands and creators deal directly. The brand pays before filming starts. The review criteria are written down where the creator can read them. And the only fee is a flat 5% each side, printed on the receipt.

The receipt up there? That's his revenge.

The full story, and how the pieces fit

№ 06No velvet rope

No follower minimum. Here's the math.

A bigger channel doesn't automatically win here. Your match score blends three things, and reach is the smallest of them, capped on purpose. Duke got his worst offers when his channel was small, so small creators are exactly who this was built for.

How your match score is built2

50%

Content match

How closely what you make lines up with the brief, read from your actual videos, not keywords you typed in.

30%

Audience & format

Your niche, who watches you, the format you make, and whether the budget meets your rate.

20%

Reach

Subscribers and recent views, capped so a giant channel stops pulling ahead.

No minimum to join · reach is capped on purpose

№ 07Asked & answered

Fair questions, straight answers.

A flat 5% on each side, and that's the whole business model. On a $1,000 deal the brand pays $1,050 and the creator receives $950; ViewStage keeps $100. No subscription, no retainers, no hidden markup, and payment-processing costs come out of our share.

The brand does. Every campaign is posted with a per-creator budget, and creators see it before applying. A creator can propose their own rate against it, and the amount both sides agree on is exactly what the brand is charged, plus the 5% fee. No number is hidden from either side.

No. There's no follower minimum and no tier to unlock. Most of your match score comes from your content and how well it fits the brief. Your reach counts as well, but it's capped, so a bigger channel can't automatically win.

Both directions are matched by AI. When a brand sets a campaign live, the matching engine ranks creators for it. Creators get a feed of live campaigns ranked by their match score and apply to the ones they want. Nobody cold-pitches, and no agency sits in the middle.

Every submission is screened before it reaches the brand. The AI checks FTC disclosure (spoken, on screen, or in the caption, and a caption keyword alone doesn't clear it), brand safety and competitor conflicts, sponsor presence, production quality, and the campaign's declared do's, don'ts, and talking points. Work that trips a check still reaches the brand, flagged, with the finding attached. Briefs set guardrails, not scripts.

The creator sees the specific findings (what failed, where in the video, and a suggested fix) and can revise and resubmit, up to three review rounds per deal. Nothing is silently rejected. If the rounds run out, or the revision window closes with nothing new, the deal closes and the brand is refunded in full, with both sides told why.

ViewStage charges the brand's card when the deal is agreed, before filming starts, and pays the creator when the brand approves the video. A brand that goes silent doesn't stall the deal: if the brand leaves a video the AI review cleared or flagged for 10 days without deciding, the deal settles and the creator is paid. Before any payout, ViewStage checks the post's title, description and pinned comment for the required disclosure, the brand link and a call to action. If that check fails, the amount is under the payout provider's minimum, or the creator has no payout destination set up within 14 days of approval, the brand is refunded and the creator is not paid. The creator keeps 95% of the agreed price. Stripe processes the brand's payment.

Campaigns run on YouTube and TikTok today. Instagram is rolling out as Meta's review clears, and more platforms follow.

No, the opposite. ViewStage was made by a creator, for creators, to cut the middleman out. Brands and creators deal directly, terms are agreed on the platform, and the only fee is a flat 5% on each side, printed on the receipt.

Effectively, yes. It connects brands with creators for sponsored video, but as a flat-fee marketplace rather than a subscription influencer-marketing platform or a talent agency. AI matches both sides, every video is reviewed before the brand sees it, and the brand pays when the deal is agreed, before anyone films.

The fine print (we mean it) — sources & footnotes

  1. 1ViewStage's standard rate is 5% added on the brand's side and 5% deducted on the creator's side of the agreed price, about 10% of a deal combined, all of it disclosed to both parties. Stripe processes the brand's payment, and payment-processing costs come out of our share, not yours.